YouTube Shorts
TLDR: Had amazing converations with content creators and got to call it “research,” then presented the findings to the INCREDIBLE Silvia Vergani, a UX lead at YouTube
Teams
Design Research
Role
Team Lead
Year
2022
BACKGROUND
YouTube's design team approached us to conduct usability testing for YouTube Shorts, their short-form video feature. The primary goal was to gain insights into the user experience of young creators.
The project culminated in a final presentation to YouTube's UX Research Manager, Silvia Vergani. Our findings and insights laid the groundwork for the subsequent team that continued usability testing for YouTube in the fall of 2022.